Monday, November 9, 2009

Meet The Most Interesting Man In The World

dos-equis

dos

dos2

dos3

Have you guys seen those commercials from Dos Equis? They feature an older classy and suave gentleman dubbed "The Most Interesting Man In The World." The commercials are like 15 to 30 seconds long. They often feature clips from adventures this character's had throughout his lifetime. He also loves to give his words of wisdom as he sits around a table with lots of beautiful women. Each commercial ends with his line of "Stay Thirsty, My Friends."


I think it's neat that this ad campaign features an older man. Most beer ads are probably usually being targeted to younger guys. That's the market they are going after. Instead of featuring jocks, frat boys, etc., trying to pick up chicks at a club they feature this character who's like a cross between Ernest Hemingway, Hugh Hefner, James Bond, Ricardo Montalban, etc.

This character represents something that a lot of guys would love to aspire to. I know he's somebody I'd love to have a beer with as I pick his brain about how to live life to the fullest. He's lived more adventure in one lifetime than most people could even imagine. It's fascinating to see what we find out about his life in each new commercial.

I think it's cool to talk to older men about their lives. They've always got some great stories to share with us younger guys. They've seen a lot of the world, plus they've had experiences that many of us will never have. It's definitely a different generation. These men have this masculine ideal that I admire greatly. It's something that seems to be dying out in our era. It's certainly in short supply. These type of men are my role models and not what Hollywood says goes for a man today. I know I would much rather be like this character, as well as a lot of older men that I come across, than some twit like Orlando Bloom.

What's amazing too is that this character is not really a cheerleader for Dos Equis. He even talks about how he doesn't always drink beer, but when he does he prefers Dos Equis. He's almost very nonchalant about it all. The character is very cool and collect about things. These ads have become very popular since they first started debuting. I can definitely see why. More are on the way.

If you were curious to know, "The Most Interesting Man In The World" is played by actor Jonathan Goldsmith. He's 71 and has mostly done episodic work on television throughout the years. Dos Equis has even come up with
The Most Interesting Academy. Check out their website. I'm posting some of the commercials. I hope you like them. Let me know what you think.















79 comments:

Wolf Boy said...

Man, this is such an awesome post. I love those commercials. He actually reminds me of my great-grandfather and my grandfather. I love my dad, but those are the two men in my life I've looked up to the most.

Keith said...

Thanks Wolf. I'm really happy you enjoyed this post. I had a lot of fun putting it together. I had been wanting to do this for awhile. My maternal grandfather is definitely a man I admire a lot. There are others as well. I love talking to these guys. Glad you've had men in your life like that as well.

Nancy Sinatra Fan said...

I do think it's important for men to have other men as their role models. They need older men to look up to. My husband is 60. He has some nephews who don't really have a dad. He left their mother when they were very young. He's taken them under his wing. We don't have any children of our own. They've become like a part of our family.

Drake said...

But i thought i was the most interesting man in the world!
I'm crushed! :)

Great post, i didn't know they made more than one of those commercials.

Keith said...

Hey Phoebe. Thank you for your response. I totally agree. There are a lot of guys who don't take that responsibility seriously. They run off and leave their kids with some sort of male example in their life. Then you've got other guys who are in their kids' lives, but don't do a great job. I didn't have a lot of great male role models when I was growing up. My dad was very verbally abusive. It definitely lead me to a lot of problems. Stuff I'm still working through. Oh well. Definitely didn't mean for my response to get all heavy. It is cool for guys to have others that they can aspire to be more like and learn more.

Keith said...

Hey Drake. Sorry. lol I thought I was too. I guess both of us got fooled. Yeah, I've seen several of these commercials myself. The others I found online.

JamiSings said...

I've never seen these commercials before. It's so nice to see something like this. I wish more guys would understand that this is the kind of man most women want. Seems it took a beer company to realize it.

I think, even though his message is for men, the commercials are more targeted towards women.

Gingeyginge said...

I'd choose the older man everytime...After the attraction of the younger companion wears off, what else do they have to offer,theres only so far visible attraction can take you...

Gema said...

Thanks for visiting. The weekend has been very short. I need a couple more days to rest. Enjoy the week.

sinnlighet said...

Hey Keith...

Thanks so much for always thinking of your Swedish blogfriend. Your blog is a constant source of energy for me, just so you know!

Peace & Love

Agneta o;)

Stephanie said...

Wow, love the videos he really is the most interesting man on earth. Obviously you know I said I hadn't seen these before, but now I have they are really fab. And he does remind me of Ricardo. :)

Dad.. said...

HA! I use his picture as my Windows user avatar at work!!

"He's a lover, not a fighter.. but he's also fighter.. so don't get any ideas". LOL!

Leah said...

He is gorgeous... it is interesting to see an old guy being tagged as the most interesting man in the world.

Keith, thanks so much for your support in my airline predicament.

Maria Confer said...

Oh, I love these. The quotes in the ads are quite hilarious and true.

I hope you have a wonderful week ahead.

lululetty.blogspot.com

I Wonder Wye said...

He looks a bit like the late George Carlin. I have always been attracted to older men. Never dated younger men, and finally got it 'right' when I married a man 11 years older than I.....you are so right. Always fascinating.....

Scott (gotankgo) said...

interesting blog concerning this inventive and attention grabbing ad campaign - bet the best stories never make it into commercials

Gilligan said...

If only all commercials were this cool. After a godawful Progressive Insurance or FreeCreditReport.com ad, it's damn near refreshing!

Stéphanie said...

So nice post Keith ! As usual ! Have a great monday !
http://mimietnini.canalblog.com/

Keith said...

Hey Jami. Thanks for commenting. Glad I could introduce you to these commercials. I think they are great for men and women. This character represents the type of man that many men would like to be like and many women would like to be with.

Hey Gingey. Thanks for commenting. I totally understand what you mean. The older man does have much more to offer.

Keith said...

Hey Gema. Thanks for stopping by and commenting. Have a great week.

Hey Agneta. Thanks so much. I really appreciate that. I'm glad you enjoy my blog. Cheers!

Keith said...

Hey Steph. Thanks. I'm really glad you enjoyed these. I thought they were cool. I'm thrilled that you liked them too. I really admire older men like this character.

Hey Dad. That's so cool. I think this character is awesome. Definitely what I aspire to me like. I love that line about the lover and fighter.

Keith said...

Hey Leah. I am sorry you had trouble with your flight. Thanks for commenting. Glad you liked this post. I think it's cool that they picked an older man. He would be much more interesting that some young dude.

Hey Maria. Thanks. So glad you enjoyed these. I love those quotes. They put a smile on my face.

Keith said...

Hey Wye. Thanks for commenting. Many women out there do love older men. I can understand it. Many of us guys look up to men like this.

Hey Scott. Thanks. Oh yeah. I'm sure there are so many more stories that could be told.

Keith said...

Hey Gil. Thanks for commenting. It was nice hearing from you. These commercials are a breath of fresh air.

Hey Stephanie. Thanks. Happy you liked the post. Have a great week.

Kim@ The Girl Can't Help It said...

I think most gold-digging 20-something bimbos would find *any* man with money interesting, no? ;)

Great ad pics, btw!

Keith said...

Hey Kim. Oh yeah. Totally so. Glad you liked the ads. Cheers!

Protege said...

I so enjoyed this post, one of the best ones you have posted.
I agree on the sentiments; the man has incredible charisma. Very handsome!
Age usually adds to a man's appeal, as it shows experience and wisdom.
I have not seen these adds in Europe, thank you for sharing this.;)
Zuzana

Keith said...

Hey Zuzana. Thanks for commenting. I'm glad I could introduce these ads to you. I'm happy that you enjoyed them. I think age often adds so much to a man. There's wisdom, experience, etc. that comes with getting older. This is definitely the type of man I would love to learn from.

bananas. said...

"he once had an awkward moment just to see how it feels..."

hahaha!!! love that. i just heard about these ads. thanks for posting clips so i can that indeed he IS the most interesting man :)

FASHIONconfectionairy said...

Never seen these, but they made me crack up laughing!
XOXOX
Libby
http://fashionconfectionairy.weebly.com

Niki B. said...

he kind of reminds me of sean connery the suave older gentleman
xo
-niki

http://ahautemess.blogspot.com

Keith said...

Hey Bananas. Thanks. Glad you liked these. Yeah, they've got some really cool lines like that in all of them. They put a smile on my face.

Keith said...

Hey Libby. Thanks. Glad you got a kick out of them.

Hey Niki. Thanks for commenting. I definitely agree with you.

Dustjacket Attic said...

Oh I just love the print ads and clips. Fantastic.
xx

janettaylor said...

AGAIN! Awesome post, Keith!

X♥X♥

Noémie K said...

nice post and blog !
And thx for passing by mine & for your comment*°*°
Have a wonderful week !

inabeena said...

thanks for the lovely comments. Yeah, i agree with the using older, more mature guys.They seem to draw you in more without really trying. I find that very admirable. If they drive vintage Porsches, thats a brownie point in my book :)

The Vintage Kitten said...

Give me an older man anyday. X

Keith said...

Hey Dustjacket. Thanks. Really glad you liked them.

Thanks Janet. Cheers!

Keith said...

Hey Noemie. Thanks for stopping by and commenting. You are very welcome about my comment. Cheers!

Thanks Vintage. I know many women prefer older men.

Keith said...

Hey Inabeena. Thanks for commenting. It was nice hearing from you. I think using an older man works on so many levels. It can work on other men as well as women.

Maggi said...

Those are awesome! I love the line about being boring. lol

Keith said...

Hey Maggi. Thanks. They do have some cool lines.

Mondo said...

This is all new to my I don't know him - but can see what you mean bout Ricardo Montalban. Dos Equis is available in the UK, but hard to find. I prefer the brown-bottle version to the green.

Keith said...

Hey Dave. I wasn't sure who had seen these commercials or not. I wasn't sure if they were seen abroad or not. I like that he does like a Latin accent in these commercials.

Erika said...

I have never, ever seen these adverts before; but they're so clever! :)

Keith said...

Thanks Erika. Glad I could share them with you. I'm happy you liked them. Cheers!

Will Errickson said...

There's something to be said about an older style of manliness--not macho-dude frat-boy meathead, but a respectable, capable, no-nonsense guy. Along with this commercial series you've also got Don Draper and Roger Sterling on MAD MEN. Love those guys. I had a "man fail" recently when I had to have my dad tie my tie in an actual Windsor knot!

Keith said...

Hey Will. Thanks for commenting. I know what you mean. These men know what it means to be a man in all its facts. Between these commercials, Mad Men, etc., there is some revival going on for true manhood. Don't feel bad. I don't know how to tie all the different knots myself.

Blondie said...

I love these commercials! They crack me up, much like the "real men of genius," by Bud Light. I love this post! Thanks so much for commenting on my writing nightmare. I appreciate any feedback I can get. I love you blog and hope you have a great day, friend! Kori xoxo

Keith said...

Hey Blondie. Thank you for commenting. I'm glad you enjoyed this post. I just had to share things with people here. Good luck with your writing. I've had a few friends who have participated in that writing program a couple of Novembers. I wish you the best.

Couture Carrie said...

Fun post, K!
Love these ads!
Hope you had a fab weekend too :)

xoxox,
CC

drollgirl said...

i love this guy! i love this ad campaign! they are some of the best commercials out there, and they make me LAUGH OUT LOUD. that is all too rare with commercials!

MAISON CHAPLIN said...

The pictures style is Wow, amazing!
Come check the new stunning posts ^^

@ MaisonChaplin.blogspot.com

Keith said...

Hey Carrie. Thanks. Glad you enjoyed them. Great hearing from you. Take care. Cheers!

Keith said...

Hey Droll. Thanks so much. I'm so glad to see you're a fan of these. I love them. They are awesome. I usually hate commercials, but these are so cool.

Hey Maison. Thanks. I appreciate your comment. Cheers!

sinnlighet said...

No, I do not like him, or his subtle message ....

But I love your cool and masculine blog!

Agneta

Keith said...

Hey Agneta. Thanks for commenting even if you don't like him. You've been the only one so far. Glad you like my blog. Cheers!

sinnlighet said...

Forgive me Keith, he was certainly nice o;))

Sorry sorry sorry.... but don't forget.... I'm swedish

Peace & Love

Agneta

Serena from Style on a String said...

He's like James Bond meets Sean Connery!

Those are killer commercials.

Marian said...

awesome post keith!
never seen these,im assuming they are American commercials. I love that they have used a more mature gentleman who is pretty suave by the way!
Love the quotes on each on those ad images.
the first ie the one about shaving below the adams apple is brilliant!
xx
Marian

JFK Jean said...

I love those ads. I believe the first time I heard of it was on the radio but seeing the visual was nearly as funny. Not taking anything away from the video version but it's all still a riot....

tr♥uble junkie! said...

oh, woow! i never saw this before until now... interesting.

Gabbi said...

I love these commercials! I think the radio ones were the first I ever heard... so cool and funny at the same time.

clarewbrown said...

Such a great post! I hope we can collective shrug off the "bro" culture of unkempt, gross men and move forward to classy fabulous men that I know every man can be!

Keith said...

Hey Agneta. That's okay. Whether you liked him or not is your opinion. That's cool by me. Thanks for commenting. Take care.

Hey Serena. Thanks. Glad you enjoyed those.

Hey Marian. Thanks so much. Glad you liked these. They are American commercials. I'm not sure if they are airing abroad anywhere or not. I do like how they got a more mature actor to play such a character. I love the quotes myself. These commercials are awesome.

Hey JFK. Thanks. I saw one of the commercials before I ever heard it on the radio. I was amazed that somebody was doing such a commercial. I got a real kick out of it.

Keith said...

Hey Junkie. Thanks. Glad you enjoyed these.

Hey Gabbi. Thanks for commenting. I appreciate it. I saw the ones on tv first and then heard them on the radio. I forgot to mention on your blog, but I've given your blog an award in my latest post.

Hey Clare. Thanks. It was great hearing from you. I totally agree. This is the type of man I wanna be like. I've given you an award in my latest post. Cheers!

Kristin said...

I know plenty of older gents that still throw back the brewskis. Ah ha

Keith said...

Hey Kristin. I do too. Cheers!

Tights Lover said...

Great collection of Ads. I agree most of this campaign is really well done. I like the one about mild salsa and pleated khakis...hahaha!

Keith said...

Hey Tights. Thanks. Glad you like this ad campaign too. Take care. Cheers!

Jessica Cangiano said...

Excellent post, Keith. I've admired these commercials since they first began airing, enjoying (as you pointed out) the cleverness of having him tell us (the viewers) that he doesn't always drink beer, but that when he does it's a Dos Equis. Good ad writing there, if you ask me - and also a wonderful choice for the leading man. He gives other distinguished looking older gents like Sean Connery a run for their money any day!

Thank you very much for your fantastic comments this week. I hope you're having an awesome Thursday, my friend!
♥ Jessica

Keith said...

Hey Jessica. Thanks for commenting. I had been wanting to do a post on these commercials since I first started seeing them. I thought they find it perfectly with the theme of this blog that coolness is timeless. Men like this are timeless. They will always have people flock to them no matter what the elites in society say is "in or out."

Daniela said...

What an interesting post!! Oh my God, I love this post so much! The videos are so funny! I always turn the t.v. up whenever these commercials come on. Anyone who knows me knows how I loathe commercials, too. The most interesting man in the world is so cool!!

Keith said...

Hey Daniela. Thanks so much. I'm so thrilled you enjoy these commercials. I usually hate commercials. These always put a big smile on my face. This is the type of man I would love to be like. He's so cool and suave. He's certainly the most interesting man in the world.

AutumnJones said...

idk who this man is but i freakin LOVE him! lol, yahoo news did a article on who he really was. he's not near the person they portay him to be in the commericals. I love when they say "He once had an ackward moment just to have one"..lol

The commercial portrays someone who is a good role model. I love it!

Keith said...

Hey Autumn. Thanks for commenting. I mention at the bottom of the post who he really is. This is just a character. This is not that real man. It's the character I like. He represents the type of men in the real world that I admire.

Jill said...

Love his voice...cool blog, she says as she swigs from her martini.

Keith said...

Hey Jill. Thanks so much for your comment. I appreciate it. Cheers!